SaaS
Launch Lab
Meet the companies in our cohort!
Overview
SaaS Launch Lab is a series of virtual workshops for early- or pre-seed, female-led companies developing SaaS enterprise solutions. The program is designed to help female founders refine their proof of concept, find the right product market fit, build a team, and raise an institutional round. The series culminates in 1:1 sessions with M12 investors.
Target Participants
The cohort* will include 12 female-founded companies that:
Have at least one female founder
Have developed an enterprise SaaS solution
Are aiming to raise an institutional round
*Cohort participants will be selected by executive members of Project W and M12.
Important Dates
Application deadline
July 23, 2021
Cohort announced
Week of August 16, 2021
Workshops and programming
September 9 – October 28, 2021
M12 Investor sessions
October 18 – 29, 2021
Our Faculty
The cohort will learn from seasoned investors and other experts who will share their knowledge, insights, and wisdom.
SaaS Launch Lab Inaugural Cohort 2020 by the Numbers
female founders from 12 different cities
%
of 2020 cohort members self-identified as racially or ethnically underrepresented
founders in 2020’s cohort has raised capital
$12M
Total capital raised by the cohort since graduating from the program
1
Investment by M12
M12, Microsoft’s venture fund, invests in early-stage enterprise software companies with a focus on applied AI, business applications, infrastructure, security, and vanguard technologies. Since 2016, M12 has invested in over 100 companies, helping startups accelerate growth with unparalleled access to Microsoft. With offices in San Francisco, Seattle, London, Tel Aviv, and Bengaluru, M12 has the team and resources to support entrepreneurs globally. M12 is a return-driven fund investing independently of Microsoft’s business units and technology offerings.
Our mission is to help female founders build great companies and to help women take their place in the C-suite and the boardroom. We believe passionately in a future where women achieve gender equality in their working lives – whether in funding for their companies or in pay and promotion in the workplace. We are fiercely committed to doing our part to make that future a reality.